Step 1: Decide If Craft Selling Is For You
Have you been making and selling your products for friends and family? Do people seek you out for their gift buying needs at the holidays? Do you enjoy making your craft in large volumes? Do you a craft room and enjoy spending a lot of time alone creating in it? Do you enjoy talking to people and helping people find what will work for them? If you answered yes to all of these questions, you could be a great craft vendor.
Step 2: Plan and Learn
Start small with a one day craft show and see how much proeduct you really do need to have available. Look online for suppliers for making your crafts and packaging your crafts in boxes and bags for customers to bring your gifts home. Determine a table setup that works for your product and the size of your space. Make sure your vehicle can hold everything and you can move your product and setup to your craft space. Sign up for credit card processing services like square up (most popular). Look on Pinterest for ideas.
Step 3: Sign up For Craft Shows
You are making your mark, so start small. Many vendors re-evaluate their craft show line-up each year. Is this a good craft show : Am I in a profitable location? Do I have too much competition from vendors selling the same products? Am I making enough of a profit after subtracting my fixed costs (setup fees, transportation) and cost of goods sold (supplies used to make my product).
Step 4: Learn From Other Vendors
Sit and watch which craft vendors at a craft show are selling like gang busters while others are sitting and watching the grass grow. Make friends with the gang busters at the Sunday morning coffee gatherings. They are probably too busy any other time. First ask what craft shows are good. Don't ask too many questions from a vendor that makes your same product .. they will see you as competition. You are all there doing the thing .. focus on that. Do not copy other vendor's work or ideas. Use them as inspiration. You may run in the same circles and this will not make you very likable.
Step 5: Sell on online marketplaces
If you are not sellling your crafts online you are missing sales. Etsy and Ebay are like craft shows and fairs online; and you pay to have a space in their craft shows. Give out business cards to customers at craft shows so they can continue to buy from you even when the craft show ends or during the holidays. Don't start your own website. It will not be worth your time. Benefit from the advertising these online craft shows do and then send your customers there too.
Step 6: Re-think Your Craft Business Twice A Year
The busy season between October and December and then for the rest of the year. Most vendors choose to just sell during the busy season and then sell online the rest of the year.